Kevin Roberts came across like a really creepy guy during the LANL presentation. The whole exercise at Los Alamos was a total disaster and highly demoralizing, oh and it cots many millions and millions of dollars to try and figure out what the purpose of the lab is. What did we get, a one hour presentation from a weird sleazy guy showing ads, talking about how the world is unreal, and rolling his r's in uncomfortable way. If you wanted some proof of how utterly out of touch, clueless and incompetent LANS is, there you have it.
Here are a few gems about him:
Asked about women campaigners such as the advertising consultant Cindy Gallop, who recently tweeted that sexual harassment was endemic in the media, advertising and every industry, Roberts said: “I think she’s got problems that are of her own making. I think she’s making up a lot of the stuff to create a profile, and to take applause, and to get on a soap[box].”
Arthur Sadoun, the chief executive of Publicis Communications, the division that oversees Saatchi & Saatchi, criticised Roberts heavily.
“The way Kevin’s remarks were expressed I find offensive in terms of language and tonality. Behavior like this is simply unacceptable in our Groupe,” Sadoun wrote in an internal note to staff.
“I am sorry that the comments made by Kevin have reflected poorly upon the Groupe and our culture. His views couldn’t be further from the truth about our commitment and feelings about gender diversity.
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